Overview
Newsletter.ist is a comprehensive email marketing and management platform. I was responsible for the end-to-end development of the platform, architecting the system from scratch to handle secure data, user management, and email campaign analytics.
Technical Architecture
- Frontend Layer: Built a highly responsive and SEO-friendly user dashboard utilizing Next.js, allowing users to effortlessly design and schedule email campaigns.
- Backend Layer (Python/Flask): Developed a secure, scalable RESTful API using Python and Flask. The backend was responsible for processing campaign logic, managing subscriber lists, and handling background tasks.
- 3rd-Party Integrations: Designed a robust integration layer to seamlessly communicate with external email delivery providers (SMTP services), ensuring high deliverability rates and secure data handling mechanisms.